This project started with choosing a festival that matched my style and personality. After a personality test revealed I’m a little chaotic, energetic, and vibrant, I instantly connected with the brand values of Rolling Loud.

The goal was to design a brochure/folder for the festival, fully branded in my own creative direction. Unlike other, more corporate school projects, this one felt personal and expressive—which is why it’s one of my favorites. I had the freedom to capture Rolling Loud’s raw, unpolished vibe and bring it to life visually.

The designs were created in Photoshop and InDesign, and the process was all about channeling that high-energy festival spirit into a bold and cohesive look.

I approached this project with my favorite method: a lot of trial and error. I experimented freely, tried out different directions, and trusted my instincts. Whenever something clicked, I knew it was the right move. This project really reflects my passion for graphic design—not just the outcome, but the way I work. It highlights my personal process: playful, intuitive, and always driven by creativity.